Balmain launches its new, sexy and  feminine fragrance “Extatic” in January 2014 which combines with its oriental floral note boldness and elegance.

“Extatic is an olfactory metaphor for the Balmain woman, a mix of attraction for a certain lightness of being combining with an exceedingly confident character.”

The ad  campaign was shot by Karim Sadli and features model Anna Selezneva.